Green Minneapolis

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Green Minneapolis

Downtown Minneapolis is a marvelous place to live, work and play. And now, thanks to a transformative vision, it’s becoming lovelier, livelier and more inclusive.

Download the Green Minneapolis case study

The Work

Brand strategy

Primary research
Brand workshop
Vision, mission
Brand direction
Brand architecture

Brand implementation

Logo design
Image system
Brand concepts
Website
Collateral
Brand guidelines

The Work

Brand strategy

Primary research
Brand workshop
Vision, mission
Brand direction
Brand architecture

Brand implementation

Logo design
Image system
Brand concepts
Website
Collateral
Brand guidelines

Logo design

Neka_CS_GreenMpls_logo_4C_vertical_o

Brand Concepts

Brand Concepts

Brand Concepts

BRAND CONCEPTS

Website

Presentation templates

Brand announcement

Brand guidelines

Six bottles of wine in a cardboard holdster, with the brown and orange wine club logo